LG Premium League Consumer Campaign 2021

BANGALORE, February 04, 2021:

LG Electronics, a consumer durable major in India, announced the winner of its recently concluded consumer campaign ‘LG Premium League’. Today at an event in Bangalore, where keys of the brand-new Mercedes-Benz was handed over to Mr. Vinodh Raj. R. The brand has chosen a transparent way of announcing the winner. Recently, LG is being honored as a ‘Most Trusted Brand’ for its Televisions by TRA Research. (Formerly known as Trust Research Advisory).

Spread over 10 weeks, the campaign offered gifts worth Rs.7.5 crore for consumers on the purchase of LG’s premium televisions alongside bumper prizes such as Mercedes-Benz Car, LG Insta-View Refrigerators and Premium LG Gram Laptops. Mr. Vinodh Raj.R from Bangalore, was announced as a winner of this lucky draw and has been awarded with Mercedes-Benz car. It was an amazing dream come true for all the winners.

Hearty congratulations to the winners and a big thank you to all the participants. We are always excited about such campaigns as it helps us engage with our loyal customers and create a sense of excitement. We would like to congratulate Mr. Vinodh Raj and his family for winning Mercedes Benz. OLED TV has defined as the Future of TV. It brings the cinema into the living room with new levels of realism.

Manoj Mohandas-Regional Business Head-Karnataka- LG Electronics India

LG has always strived to bring the best of responsible innovation to their customers through its services and hopes that through such offers, it will encourage customers to avail the best technology it has to offer in a more authentic way.

I am really excited to win Mercedes Benz. This has been my dream car. I am thankful to LG Electronics for this exciting campaign. My entire family will cherish this moment forever.

Buying OLED TV was the best thing happened to us in 2020. We as a family enjoys watching our favorite program on it. LG OLED gives the best TV viewing experience ever.

Vinodh Raj (Winner)

The promise of LG OLED TVs this year is to deliver the 4S to its customers – Sharp Picture, Speedy Response, Smooth Motion & Slim Design. Combining OLED’s self-LIT pixels technology and absolute blacks with support for Dolby Vision IQ and the UHD Alliance’s new Filmmaker Mode™, 2020 LG OLED TVs bring the cinema into the living room with new levels of realism. Dolby Vision IQ introduces new intelligent features for TVs to deliver optimal picture quality as the creators intended, no matter the ambient light environment or content genre. The new Filmmaker Mode disables certain post-processing effects (such as motion smoothing, noise reduction and sharpening) while perfectly preserving correct aspect ratios, colors and frame rates, in order to faithfully replicate the original vision of the director. Combine these with Dolby Atmos’ immersive sound and you will feel you are sitting in a multiplex watching a movie. LG OLED TVs also have been recognized by Hollywood Professional Association with its Excellence in Engineering Award as the first and only with integrated hardware-level calibration software, further solidifying LG’s OLED TV as Hollywood’s leading reference consumer display for use in content production.

About LG Electronics India Pvt Ltd
LG Electronics India Pvt. Ltd. (“LG Electronics”), a wholly owned subsidiary of LG Electronics, South Korea was established in January 1997 in India. It is one of the most formidable brands in consumer electronics, home appliances, HVAC, IT hardware and mobile communications space. In India, LG has earned a premium brand positioning and is the acknowledged trendsetter for the industry. LGEIL’s manufacturing unit at Greater Noida is one of the most eco-friendly units among all LG manufacturing plants in the world. The second Greenfield facility is located at Ranjangaon; Pune has the capacity to manufacture LED TV’s, air conditioners, commercial air conditioning systems, washing machines, refrigerators, and monitors.